Announced at last MWC in February this year, the Nokia Lumia 720 is now featured for pre-order on one of the trusted Indian e-commerce shop Flipkart.com for Rs. 18,999/- INR. The website informed 24th day of April will be the estimated release date. The Lumia 720 is a mid-range Windows Phone 8 device, which is a direct rival of HTC 8S. New Lumia 720 has a slightly bigger screen of 4.3 inch than the previous release of Lumia 520 which is priced lesser than the new 720. If you are willing to buy this new member of Lumia family, you can go for pre-order as Flipkart is giving a free 16GB memory card with every pre-order booking made before April 24.
Running on Windows Phone 8 OS, Lumia 720 sports a curved glass and a deep clear black 4.3 inch (~217 ppi pixels per inch) WVGA Capacitive Multi-touchscreen IPS display with 480 x 800 pixels resolution which is super-sensitive for glove & nail usage. Lumia 720 also comes with Gorilla Glass 2 protection layer for scratch resistance. The phone has light 9mm thick unibody design furnished with polycarbonate plastic finish. Device hardware includes a Qualcomm Snapdragon S4 Plus Dual Core processor clocked @1GHz, 512MB of RAM, Adreno 305 GPU along with 8GB of internal storage space that can be expandable to up to 64GB via external microSD card. It offers additional 7GB SkyDrive storage to its adapters. This smartphone gives ‘wow’ feel to the owners holding it into their palms, as it is ergonomically designed. It has a dimension of 127.9 x 67.5 x 9 mm and weighs 128 gram. 
For shooting, the phone boasts of a 6.7 Megapixel auto-focus camera with a Carl Zeiss lens at the rear as primary camera with wider aperture for low-light performance. The rear camera comprises 1/3.6” sensors and a LED flash. On the front, has a 1.3 Megapixel front-facing camera for video chat. The phone can capture pictures of 2848 x 2144 pixels resolution with the rear shooter and both of these two cameras are capable of recording 720p@30fps videos. The smartphone features connectivity options such as GPRS/EDGE, 3G, NFC, Bluetooth 3.0 with A2DP, microUSB v2.0 and Wi-Fi 802.11 a/b/g/n. It is optimized with A-GPS support and GLONASS. Lumia 720 includes Accelerometer, Compass & Proxomity sensors and it has an additional option of wireless charging. It boasts a non-removable Li-Ion 2000mAh battery and available in White, Yellow, Red, Black & Cyan color variants. It has no FM and a 3.5mm audio jack is available with Dolby headphone sound enhancement.
According to Nokia personnel, Lumia 720 smartphone has a huge prospective to help Nokia retain back its Indian market foothold lost to Android smartphones priced lesser than Windows phones with many more features, apps easy UI navigation and bigger screen. Nokia this time has offered external memory card slot and better camera features after learning lessons from its previous mistakes of providing non-expandable storage space and low quality camera at this price. Nokia has also featured this item on its official Nokia shop webpage with no price tag. Still, we’ve our doubts on actual sale of this nokia smartphone, not because of its specifications, but because of its OS i.e. Windows Phone 8. Android is really far ahead in smartphone segment and we don’t think Windows has reached that stage to compete directly with Android, but times change!
